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Client experiences with Veridian
Client Experiences

What businesses say about working with us

Accounts from Bangkok businesses that have worked with Veridian on pricing reviews, options projects, and ongoing advisory.

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80+

Businesses served

4.8

Average rating

94%

Return for further work

7

Years in Bangkok

Testimonials

In their own words

KP

Kritsana Phongphan

Operations Director, Bangkok

We had been charging the same rates for three years without really thinking about whether they still reflected our costs. The review session helped us see where the gaps were. The summary document was something I could share with the rest of management — it was not written in consulting language, which I appreciated.

Pricing Review Session · May 2025

WS

Wanida Sukwong

Founder, Consulting Firm, Bangkok

I was refreshing my service offers after about two years of fairly rapid growth and the pricing had not kept up. The options project took around three weeks, which was longer than I expected — but the options table at the end made the decision process much simpler for our board. The reasoning for each option was documented, which meant we could have an actual discussion rather than a debate.

Pricing Options Project · April 2025

NT

Narit Thongsuk

Managing Director, Pathum Wan

Six months into the Revenue Strategy Advisory and I find the monthly sessions genuinely useful. Having someone outside the business look at our revenue structure regularly keeps us from drifting into habits we do not notice. The written notes after each session are brief but I go back to them regularly.

Revenue Strategy Advisory · Ongoing since Nov 2024

PL

Ploy Lertcharoen

Owner, Creative Agency, Silom

I was initially unsure whether a ฿4,000 session would tell me anything I did not already know. It did. The pre-session data review meant we got straight to the issues rather than spending the first hour explaining context. I have since referred two colleagues.

Pricing Review Session · May 2025

TC

Thanat Charoenwong

CEO, B2B Services Company, Bangkok

The options project was well run. The advisor asked useful questions during both sessions and did not push toward a particular answer. The final document gave us four options with honest notes on what each one would require — that was what we needed to have an informed discussion internally.

Pricing Options Project · March 2025

SR

Suporn Rungsri

Partner, Professional Services, Bangkok

What I value most about the ongoing advisory relationship is the consistency. The same advisor, every month, who already knows our history and does not need to be briefed from scratch each time. It is a relatively modest commitment that has changed how we approach pricing conversations within the partnership.

Revenue Strategy Advisory · Ongoing since Feb 2025

Case Studies

Situations we have worked through

Small management consultancy, 8 staff

Pricing Review Session — 3 weeks total

The Situation

Fees had not changed in two years. The owner sensed they were under-pricing some services and over-complicating the fee structure, but had no structured basis for reviewing it.

What We Did

Conducted a Pricing Review Session with pre-session data review. Mapped current fees against cost-to-deliver and market positioning. Identified three specific areas for adjustment.

The Outcome

The review summary gave the owner a documented basis for a fee review conversation with their business partner. The options note outlined two directions, with tradeoffs noted for each.

"Having the summary in writing was important — it meant my partner and I were looking at the same picture when we discussed it."

Data analytics firm, Series A stage

Pricing Options Project — 4 weeks

The Situation

After raising a seed round, the company was moving upmarket. Their existing pricing was designed for small clients and no longer suited the enterprise contracts they were pursuing.

What We Did

Ran the Pricing Options Project across two working sessions. Reviewed the full service catalogue, mapped value delivery at different contract sizes, and developed a tiered options table with four configurations.

The Outcome

The options table and rationale document were used directly in a board meeting. The company adopted one of the presented configurations with minor modifications. The project concluded on time and within scope.

"The options table format was exactly what we needed for the board discussion — each option with its reasoning, not just numbers on a slide."

HR and training services company, 22 staff

Revenue Strategy Advisory — 8 months ongoing

The Situation

The company was growing steadily but the leadership team felt they were making pricing decisions reactively rather than from a considered position. There was no consistent process for reviewing whether fees matched delivered value.

What We Did

Began a monthly advisory relationship. Each session reviews pricing decisions made since the last meeting, identifies patterns, and explores whether the fee structure is still appropriately reflecting the company's offer.

The Outcome

Eight months in, the team describes the advisory notes as a useful reference when new pricing discussions arise internally. The consistency of the relationship means context does not need to be rebuilt each month.

"It is not a large monthly commitment relative to what we spend on other advisory services. But the consistency is what makes it work."

Get in touch with us

Address

77 Wireless Road, Lumphini
Pathum Wan, Bangkok 10330

Office Hours

Mon – Fri: 09:00 – 18:00

Saturday by appointment

Credentials

Professional standing

Thailand B2B Advisory Network

Member since 2019

ASEAN Professional Standards

Business Advisory Accreditation

Bangkok Chamber of Commerce

SME Advisory Recognition 2024

Ready to start your own review?

A Pricing Review Session is a straightforward entry point. Reach out and we will discuss whether it is a fit for your business.

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